Asia Investment Strategies

Pramerica has managed institutional client portfolios in Asia since 1994, focusing on different types of real property assets and the ownership of real estate corporate entities. Pramerica's Asian team continues to create new strategies to capitalise on investment opportunities for institutional investors with both country specific and Pan Asian investment requirements. Pramerica Asia has developed regional, country-focused and product niche-focused investment themes designed to take advantage of market opportunities. For example, we have identified and developed residential and retail themes in the more transparent markets of Japan, Hong Kong, South Korea and Singapore, while also pursuing more opportunistic, value added and/or development projects in Asia's emerging markets, such as China, India, Thailand and Malaysia.

Despite the current global crisis, Asia remains fundamentally strong. Pramerica has vast experience, presence & partners in these countries/sectors that are showing some of the best investment opportunities.

Our current investment themes include:
  • Economies which are more resilient and/or likely to lead recovery in the region - namely, Japan, South Korea, China, Hong Kong and Singapore.
  • Residential sector - primarily in China and India affordable housing where fundamental demand is strong.
  • Office sector - in major financial centers of Tokyo, Seoul and Hong Kong where near term supply is limited.
  • Retail sector - in China, Japan & Singapore but in different tiers of retailing catering to the local mass market & premium high-end sector.
Historically, closed-end commingled strategies form the majority of the firm's investment vehicles in Asia. Moving forward, Pramerica will continue to create new investment products in Asia where it has demonstrated expertise and resources. Pramerica will also expand its co-investment programs for separate account holders in unique and/or distressed situations to take advantage of particular market opportunities. Pramerica remains committed to serving a diverse global client base, requiring customised investment structures such as for German and Shari'ah investors.







Pramerica Real Estate Investors (Asia) Pte. Ltd. ("Pramerica Asia") is a Singapore investment manager that is registered with and licensed by the Monetary Authority of Singapore. Pramerica Real Estate Investors is the real estate investment management business of Prudential Investment Management, a US SEC registered Investment Adviser and an indirect wholly owned subsidiary of Prudential Financial, Inc. ('Pramerica Financial'), Newark, New Jersey. Pramerica Real Estate Investors and Pramerica Investment Management are trading names of Prudential Investment Management, Inc. the principal asset management business of Pramerica Financial. Prudential Financial, Inc. is not affiliated in any manner with Prudential plc, a company incorporated in the United Kingdom.
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